As the day to day retail and e-commerce industries continue to be saturated with competitors, it’s common for businesses to find it challenging to attract and retain customers. Consequently, businesses are using packaging as a way of enhancing their customers’ experience in an attempt to establish and maintain a consumer relationship between customer and brand.
Your business organization needs a social media presence. Irrespective of whether you run a big national company or a small local shop, social media is a vital part of your corporate marketing strategy. Social platforms, such as Facebook and Instagram help you connect with your customers, raise awareness about your brand and help increase your leads and revenue.
The mantra of a successful business is to reach out to a large number of people. The more people know about your business, the higher are your chances of success. Though that seems fairly simple and straight on paper, its implications are quite challenging, especially if you are to succeed within a tight budget.
The promotion has assumed the role of a Kingmaker for small and medium-sized business houses in the current times. Given the rising amount of daily competition, it is important to stay on your toes to make a spot for your business. Going by this general supply-demand graph, promotional activities for business are indeed very expensive. Even a small bit of promotion costs a lump sum. But where there is a will, there’s a way! Below are a few tips that you can make use of, to promote your business within a set budget.
Staying ahead of the game when it comes to the updates and changes to Google’s algorithm can be a tough wave to ride. Not only is Google a little shy when it comes to explaining which SEO practices are still viable and which have fallen, but there is more to worry about.
Today as we embark on a new field of organic, local SEO algorithms, there are still plenty of myths circulating that need to be left in the digital dust.
Generating interest in an event starts long before the big day and with the number of social media users predicted to reach 2.95 billion by 2020, businesses can’t afford to overlook these channels when it comes to ticket sales. From the power of unique codes to the potential of reaching untapped audiences, social platforms can be hugely profitable for businesses who are looking to drum up interest online.
6 different ways that the global social media platform, Snapchat, can help build a businesses brand both locally and internationally.
With over 2.6 billion users worldwide, the power of social media as a business marketing tool definitely shouldn’t be ignored. Offering the scope to reach much wider audiences in a personalized and engaging way, it’s no surprise that a huge proportion of businesses now dedicate marketing resources to social media activity to help grow their business.
And while mainstay platforms like Facebook and Twitter continue to shape and influence the masses, younger platforms such as Snapchat are also making waves. From building audiences through live stories to encouraging event buy-in with promotional offers, in today’s post, we’re going to be taking a closer look at Snapchat and the number of ways in which it can benefit your business. Continue reading 6 Snapchat Hacks for Business Branding
When it comes to eCommerce, the stores that are leading the pack are those that use email marketing to effectively communicate with their audience.
This is because email marketing is still the most effective marketing channel and produces an ROI of 4400%.
By harnessing the power of email automation platforms like MailChimp, eCommerce businesses can send subscribers personalised communications about products that they are interested in.
A great way to boost your email conversion rates is with reviews.
In this blog post, I am going to provide you with 5 ways that you can boost your email conversions with customer reviews.