The 5 Steps to Selling Tickets in Advance

Generating interest in an event starts long before the big day and with the number of social media users predicted to reach 2.95 billion by 2020, businesses can’t afford to overlook these channels when it comes to ticket sales. From the power of unique codes to the potential of reaching untapped audiences, social platforms can be hugely profitable for businesses who are looking to drum up interest online.

Continue reading The 5 Steps to Selling Tickets in Advance

6 Snapchat Hacks for Business Branding

6 different ways that the global social media platform, Snapchat, can help build a businesses brand both locally and internationally.

Image: Pexels

With over 2.6 billion users worldwide, the power of social media as a business marketing tool definitely shouldnt be ignored. Offering the scope to reach much wider audiences in a personalized and engaging way, its no surprise that a huge proportion of businesses now dedicate marketing resources to social media activity to help grow their business.

And while mainstay platforms like Facebook and Twitter continue to shape and influence the masses, younger platforms such as Snapchat are also making waves. From building audiences through live stories to encouraging event buy-in with promotional offers, in todays post, were going to be taking a closer look at Snapchat and the number of ways in which it can benefit your business. Continue reading 6 Snapchat Hacks for Business Branding

5 Ways to Boost Email Conversions with Customer Reviews

When it comes to eCommerce, the stores that are leading the pack are those that use email marketing to effectively communicate with their audience.

This is because email marketing is still the most effective marketing channel and produces an ROI of 4400%.

By harnessing the power of email automation platforms like MailChimp, eCommerce businesses can send subscribers personalised communications about products that they are interested in.

A great way to boost your email conversion rates is with reviews.

In this blog post, I am going to provide you with 5 ways that you can boost your email conversions with customer reviews.

Continue reading 5 Ways to Boost Email Conversions with Customer Reviews

How to obtain positive reviews on your e-commerce

free-60-icons-29

Psst.. let me tell you a secret! If you want to obtain positive reviews on your e-commerce there are a couple of things that you should bear in mind. Many may seem obvious, but are you actually applying them? If you aren’t, then sit back, relax, and keep reading, because we are about to unveil 7 techniques to get more positive reviews from your e-commerce customers.

Continue reading How to obtain positive reviews on your e-commerce

90% of customers are influenced by online reviews

la influencia de las opiniones online

Survey: 90% of customers state that their purchase decisions are affected by online reviews.

According to a survey made by Dimensional Research, apparently, 90% of people say they have read online reviews and state that positive commentaries have influenced their purchase decision. On the other hand, 80% of them said that negative reviews had more impact on their decision.

opiniones positvas/negativas

Continue reading 90% of customers are influenced by online reviews

Why customers’ complaints are good for your e-commerce

 with the Net, customers’ complaints are more powerful than ever.

If customers had a positive experience they will share it with friends, families, and acquaintances, whom can lead to more potential customers and so on.

According to the study by Esteban Kolsky, 13% of unsatisfied customers will share their complaint with 15 or more people.

In addition, just 1 customer out of 26 complains directly. Those who don’t, simply stop buying.

A complaint mustn’t represent a problem. It is necessary to listen to customers’ problems, investigate and try to improve in order to avoid getting more complaints in the future.

Continue reading Why customers’ complaints are good for your e-commerce