The time has come.
We know that success in online trading requires a call to action, to convert the amount of users who are going to be your final customers and make a purchase or contract for a service offered. Therefore, a conversion rate, the measure of all metrics, should be created for each Internet trade. Continue reading How do you increase your conversion in e-commerce?
When it comes to buying decisions, customers like Google are looking for a trustmark and online ratings are used. One of these signs are customer reviews. With a percentage share of up to 90%, the buyers are influenced by them at the time of their purchase. Continue reading The influence of online reviews on customers
There are many kinds of companies, but they all have something in common: customers. And all customers have something in common: they have opinions. No matter what your field is, there is a clear relation between the number of customer reviews and the percentage of sales. This relation is pretty simple: more product reviews, more sales.
Psst.. let me tell you a secret! If you want to obtain positive reviews on your e-commerce there are a couple of things that you should bear in mind. Many may seem obvious, but are you actually applying them? If you aren’t, then sit back, relax, and keep reading, because we are about to unveil 7 techniques to get more positive reviews from your e-commerce customers.
As we have already pointed out in previous posts, online reputation is extremely important to any company, both big and small. In this context, online customers’ reviews play a very important role.
So, yes. Fake reviews do exist. But, reviews like: “What can I say about this product, that hasn’t already been said?” … just make us speechless. Honestly? This has to come to an end.
Speaking of fake reviews… We already know they are a problem for any online seller. In fact, some of them have been also taken to court, as for the case of Amazon.
Research shows that online consumers use reviews to make purchase decisions and that e-shops that provide reviews tend to sell more.
Every study has overwhelming results. Customers want to read reviews, both good and bad, before buying a product. They affect their purchase decision, clients find useful information and their experience as users is improved.
Online reviews are among the most influential pieces of content when people look for information before buying a product online.